Policy Last Updated: December 2023

At Widnes Plumbers, we are dedicated to providing exceptional service and building lasting relationships with our customers. This Customer Marketing Charter outlines our commitment to transparent, ethical, and customer-centric marketing practices.

1. Customer-Centric Approach

We prioritise our customers in all marketing initiatives. Our goal is to provide valuable and relevant information while respecting our customers’ preferences and privacy. You can learn more in our Privacy Policy here.

2. Transparent Communication

We are committed to transparent and honest communication with our customers. Our marketing materials will clearly convey information about our services, pricing, and any terms or conditions.

3. Privacy and Data Protection

We respect the privacy of our customers and adhere to data protection laws. Personal information provided to us is treated with the utmost confidentiality and used only for the purposes for which it was collected. You can learn more in our Cookies Policy.

4. Consent-Based Marketing

We seek explicit consent before sending marketing communications to our customers. Customers have the option to opt in or opt out of marketing communications at any time, and their preferences are respected.

5. Personalisation with Purpose

At Widnes Plumbers, use customer data to personalise marketing messages with the goal of providing relevant and valuable content. Personalisation is done responsibly, and customers can manage their preferences.

6. Customer Feedback and Reviews

We actively seek and encourage customer feedback. Reviews and testimonials are used with permission and help us understand our customers’ experiences and areas for improvement.

7. Accessibility and Inclusivity

Our marketing materials are designed to be accessible to all individuals, including those with disabilities. We strive to make our content inclusive and easy to understand. Learn more in our Accessibility Policy here.

8. Social Responsibility

We are committed to social responsibility in our marketing practices. We avoid any form of discriminatory or offensive content and aim to contribute positively to the communities we serve.

9. Competitive Pricing

Our marketing materials provide clear information about our pricing structure. We strive to offer competitive and transparent pricing for our services.

10. Education and Awareness

We believe in educating our customers. Our marketing materials include informative content to help customers make informed decisions about plumbing services and maintenance.

11. Sustainability

We are committed to sustainability in our marketing practices. We aim to minimize waste, promote eco-friendly practices, and support environmentally responsible initiatives.

12. Continuous Improvement

We actively seek feedback from our customers to enhance our marketing efforts continually. Our team is dedicated to learning and adapting to better meet the evolving needs of our customers.

13. Compliance with Laws and Regulations

We adhere to all relevant laws and regulations governing marketing practices in the UK. Our marketing activities comply with the Consumer Rights Act, GDPR, and other applicable legislation.

14. Contact Information

Customers can contact us for any marketing-related inquiries or to update their preferences:

By adopting this Customer Marketing Charter, Widnes Plumbers aims to build trust, foster customer satisfaction, and maintain a strong commitment to ethical marketing practices. We appreciate the trust our customers place in us and strive to exceed their expectations in every interaction.